A few examples of how you can use LED today for actionable insights and growth in your venue
Capture essential data seamlessly
Comprehensive bookings data
Comprehensive data for entertainer specifics.
Generate custom reports with our team
Or Surreal gives you access to build them in house with your own team if you have the capabilities
Connect your LED warehouse to your BI and analysis tools
Overlay LED on your NPS and sales data.
Start optimising sales and other areas
Integrate LED to your marketing tools
Tag customers based on preferences
Retarget customers based on preferences.
Continuously experiment and review
Use real data to drive innovation at your venue
Dive into LED's insights to align your budgeting with actual invoiced spend. Identify discrepancies, optimize forecasting, and make informed decisions based on accurate financial data.
Analyse the utilisation of entertainers, ensuring they are optimally utilised without underuse or overuse. Explore the diversity of entertainment offerings to provide a captivating experience for your audience. By leveraging LED's data warehouse, you can fine-tune your entertainment lineup and enhance customer satisfaction.
Our data warehouse enables you to delve into detailed analyses of entertainment spend. Gain insights into spending patterns based on entertainment types, genres, and other parameters. Understand which entertainment offerings drive revenue and identify opportunities for growth and optimisation.
Combine LED's data with your Point of Sale (POS) data to track the return on investment (ROI) of your live entertainment initiatives. By integrating POS data, you can measure the financial impact of entertainment offerings, make data-driven decisions, and maximise your venue's profitability. Please note that access to POS data and the skills to combine datasets are required for this analysis.
What our customers are saying
The flexibility and simplicity of Surreal adds another level to our business allowing our team greater visibility of bookings and a streamlining of our payment processes ensuring more robust programming and saving valuable time for both the events teams and the artists. "
COO of Boxpark
We cannot recommend Surreal highly enough. It will positively change the way you approach your bookings."
Music Director, ATET