Entertainers
This is some text inside of a div block.
5 min read

10 Tips for Planning a Band Tour in 2022

10 Tips for Planning a Band Tour in 2022
Published on
September 6, 2021
You never feel like a true blue muso until you have conquered the task of planning your first big tour, and since gigs are back on, it's time to hit the road, or at least start planning for it!

When you broaden your scope from neighbourhood to nationwide, a whole horizon of gigs is waiting to energise your soul and your sound and intimately connect you to new audiences.While you’re making plans to set out and conquer the gig circuit in 2022, here are ten tips to keep in mind.

The best-laid plans and the roads not taken

You have the basic planning logistics down; like planning six months to a year ahead, mapping a linear path with plenty of room to make gigs on time and deal with any arising issues.But then there are things like planning your route so you don't just hit the predictable hot spots and big cities by including burgeoning small-town art scenes and tiny pockets begging for some entertainment and therefore picking up an untapped and loyal fanbase.

Research ideal venues

Look into their size, what’s hot in the local scene, and if other big events may clash with gig dates and potentially affect attendance for your show. Or put the word out on your gig-booking profile and venues will know that you’re coming their way.

Tour artwork

A tour essential, which venues will request from you well before the bus leaves the band share house. Don’t forget to keep a stash of printed posters and flyers, stickers, and whatever misc promo on hand so you can paint the town the day you get in for a show or leave your mark after.

Equipment

Are you taking it with you or paying for transportation? Will the venue supply it, or will you need a roadie? If you’re sending it between locations then make sure to sort out logistics such as who is receiving and setting it up, and be cautious of delays.

Don’t knock the handy-dandy spreadsheet

And you might want to get it laminated. Keep track of your itinerary, costs, contacts, money accumulated, plus all the rest so that you can be in the moment and enjoy the ride. Share it on your band's Google drive or use a project planning app like Monday.

Organise your merch

Besides payday from tour gigs, merch sales are a band's biggest earner and the two go arm-in-arm. Decide on t-shirts, merch prints, how much stock to take with you, and who will man the merch stand on gig day.

Organise some promo

Contact local music magazines, radio stations and music blogs to get the word out about your upcoming shows and let them know you’re available for interviews. Show your gratitude by swinging some tickets and merch in return, friends in the press will be friends for the duration of your music career.

Hype fam assemble!!

What better way to get the word out than to recruit some fans in the cities you’re visiting to spread the word and put up gig posters, especially while you’re on the come up.

The setlist

Don’t get too attached to your setlist as depending on experimentation and crowd size, its order is bound to change. While it's imperative to plan one with well-flowing energy plus some crowd-pleasers, be sure to practice different song transitions so you can switch it up for an intimate gig, and adapt for any new crowd favourites.

What happens on tour…

Should be filmed and documented at length and used for promotional purposes. Sort out the kind of content you’d like to catch before you’re on tour and make sure to allocate a designated photo and videographer. If you’re going DIY, have quality camera equipment or plenty of phone memory on hand so you don't miss any crucial moments. Then, proceed by sharing the footage as a teaser for upcoming shows and give your fans a rolling movie sequence of band tour life.It doesn’t get better than this!